October 25, 2021

Info IEC

Business & Finance Information

Diaper Costs Are Nonetheless Getting a Bump From Texas Freeze

Paying extra for diapers? Blame the Texas freeze.

The February storm that closed chemical vegetation throughout Texas, hobbling manufacturing of products from automotive elements to smartphones, continues to reverberate all through the worldwide provide chain.

One product that continues to be briefly provide is acrylic acid, the propylene-based compound that makes diapers absorbent. Executives and business consultants say that shortfall continues to be an element within the fast-rising costs of diapers at the same time as demand declines.

Suppliers of acrylic acid “simply acquired hammered,” mentioned

Michael Murray,

who together with his two brothers runs DeSales Buying and selling Firm Inc., an organization that buys and sells so-called superabsorbent polymers made with acrylic acid. “Provide is extraordinarily tight proper now.”

The worldwide provide chain is in broad upheaval, upended by pandemic- and weather-related manufacturing disruptions, demand swings and surging uncooked supplies prices. Diapers are one in every of many client merchandise which can be getting dearer.

The Texas storm shut down oil drilling rigs and petrochemical operations.


Matthew Busch/Bloomberg Information

U.S. diaper costs are up 9% from a 12 months in the past, in response to market-research agency IRI, with

Kimberly-Clark Corp.


Procter & Gamble Co.

, the 2 greatest diaper producers, warning of additional will increase.

“I’m not completely satisfied that the provision is so tight proper now,” mentioned

Mike Hsu,

chief government of Huggies maker Kimberly-Clark.

Mr. Hsu mentioned there is no such thing as a diaper scarcity and he doesn’t anticipate one, although he mentioned the corporate has been compelled to extra rigorously handle allocations to retailers.

“We’re attempting to be as productive as doable and likewise do the whole lot we will to handle the provision equitably,” he mentioned.

A 12 months in the past, acrylic acid was in overabundance and costs have been stagnant. Producers in Asia have been sending provide to the U.S. as a consequence of insufficient demand at dwelling. A falling birthrate amid the pandemic meant diaper gross sales have been set to fall much more.

That equation started to vary final 12 months when Covid-19-related supply-chain disruptions from port delays to a scarcity in delivery containers slowed supply instances and elevated transportation prices.

Then the Texas storm hit, reducing out energy to a swath of the state and shutting down the world’s largest petrochemical operations, the place most U.S.-made acrylic acid is produced.

Many storm-battered chemical vegetation resumed manufacturing, however the means of getting again on-line took weeks, and so they stay stymied by issues with pipes and tools broken by the storm. Quite a lot of suppliers enacted drive majeure, also referred to as the “act of God” clause, which is supposed to guard companies when an occasion exterior their management prevents them from assembly their contractual obligations.

Residents of Texas continued to see energy and water disruptions after a collection of winter storms, leaving hundreds of thousands to seek for warmth, meals and clear water. Picture: Julia Robinson for The Wall Road Journal

Provide of acrylic acid is bettering, nevertheless it might take months to replenish, a number of suppliers mentioned.

Acrylic acid is produced from propylene, which is used to create a polymer able to absorbing 10 instances its weight in water. Diapers are the largest person of the superabsorbents, that are additionally utilized in grownup underwear, feminine-care merchandise, dog-training pads and industrial cleaners.

Two of the largest suppliers to P&G and Kimberly-Clark,


SE and

Evonik Industries AG

, are carefully tied to Texas.


superabsorbent plant is in Louisiana however depends on Texas-based suppliers. Vertically built-in BASF has its superabsorbent operations in Texas.

In a case of unlucky timing, Mr. Murray, of DeSales Buying and selling Firm, pushed to clear stock earlier than March 31, the top of the corporate’s fiscal 12 months, solely to see costs double within the first weeks of April.


What shortages as a consequence of supply-chain points have you ever observed in your space? Be part of the dialog under.

Kimberly-Clark mentioned in March that it could increase costs on a number of merchandise, together with diapers, as a consequence of rising supplies prices. Procter & Gamble mentioned it’s rising costs in diapers, grownup incontinence and female care merchandise, all of which depend on acrylic acid.

Child-care merchandise, which embody diapers in addition to wipes, toys and different objects, are more and more out of inventory at U.S. retailers, although not at scarcity ranges, in response to IRI. Shops ran out of 10% of their baby-care objects on common within the week ended April 25, up from 8% of the objects a month earlier, additionally in response to IRI.

P&G executives say they imagine gross sales received’t take a big hit as they improve costs.

Customers are nonetheless shopping for diapers and aren’t shifting towards cheaper retailer manufacturers to save cash, grocery executives mentioned.

“Our diaper enterprise is comparatively constant,” mentioned

Mark Griffin,

president of B&R Shops Inc. in Nebraska, including that the worth improve is sufficiently small that buyers aren’t prone to discover.

Karen Clear

of Levittown, Pa., has observed larger costs and more and more restricted availability of the extra-large pull-ons that her 6-year-old son wears. Ms. Clear mentioned that since about final month she began paying round $9 for a 9-count pack, which used to price $8 and lasts a couple of days. She mentioned she has been unable to search out bigger packs, that are cheaper on a per-diaper foundation.

“Nearly day by day I’ve to test each retailer simply to see if I can discover them,” she mentioned, including that she, like many ladies, are doubly hit since feminine-care and adult-incontinence merchandise additionally face will increase. Grownup incontinence is extra prevalent amongst girls than males, in response to medical researchers. “It’s unhappy, and it’s getting very costly,” she mentioned.

Write to Sharon Terlep at [email protected]

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